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Core, Major & Minor Courses...

Each student majors in one of the three departments, and receives at the end of four years the Degree of Bachelor in Mass Communication with a major in the department of his/her choice, and the possibility of combining the degree with a minor from another department or other ACU faculties where possible. In addition to the communication core courses and the requirements of their major department of specialization, students may elect to take up to six courses (18 credit hours) from another department or faculty.
It is also possible for students whose GPA is 3.7 or more to choose to do a double major or a double minor on condition that they maintain their GPA.

First year & Core Courses...

First Year Required Courses

 

 Code                Course name

 

 MCOM 101      Human Communication

 LANG 101        Written and Oral Comm.

 PHIL 101          Professional Ethics

 CPE 101          Computer Essentials

 MCOM 102      Media and Society

 LANG 102        Research Paper Writing

 PHIL 102         Critical Thinking

 UNIV 104          Introduction to Sociology

 

Elective Courses

Select two of the following :

 Code              Course name

 

 ECON 101       Micro Economics

 UNIV 101        Egyptian History

 MATH101        Linear Algebra 1       

 UNIV 102        Comparative Politics

 ECON 102       Macro Economics

 MATH102        Calculus 1     

 UNIV 103        Psychology

 UNIV 105        Philosophy

 MCOM 109      Graphic Design

 MCOM 104      Introduction to Drama

 

 

Required Core Courses

(Year 2 - Year 4)

 

Code                Course name

 

MCOM 201       Fundamentals of Media Writing &Reporting I

MCOM 211       Introduction to Mass Communication

MCOM 212       Communication Research

MCOM 221       Fundamentals of Media Writing &Reporting II

MCOM 223       Communication Law and Ethics

MCOM 227       Communication Technology and Culture

MCOM 311       Mass Media Management

MCOM 315       Theories of Communication

MCOM 325       New Media

MCOM 326       Social Marketing

MCOM 414       International and Intercultural Comm.

MCOM 421       Media Literacy and Criticism

Journalism Major ...

Required Courses

 

Code                Course name

 

JOUR 200        Introduction to Journalism (Workshop)

JOUR 221        Photo Journalism

JOUR 301        Computerized Publication Design

JOUR 311        Intermediate reporting & Feature Writing (Workshop)

JOUR 300        Reporting Public Affairs

JOUR 315        Broadcast Journalism

JOUR 411        Newspaper Writing and Publishing (Workshop)

JOUR 416        Online Journalism

JOUR 421        Magazine Editing and Reporting

JOUR 426        Graduation Project

 

Elective Courses

Two courses to be selected:

 

Code                 Course name

 

JOUR 213        Contemporary News Media

JOUR 223        Science Writing

JOUR 322        Research and Story Editing

JOUR 314        Ethics and Journalism

JOUR 321        Opinion writing

JOUR 401        Egyptian and Arab Press

JOUR 405        Special Topic in Journalism

JOUR 412        Computer Assisted Reporting

TV & Radio Major ...

Required Courses

Code                 Course name

 

RATV 214        Introduction to Broadcasting & Videography (Workshop)

RATV 220        Nonlinear editing

RATV 310        TV Production Techniques (Workshop)

RATV 313        Audience Analysis and Research

RATV 324        Advanced Broadcast Reporting

RATV 326        Radio/TV Performance

RATV 403        Webcasting

RATV 410        The TV Documentary

RATV 423        Television Practicum (Workshop)

RATV 426        Graduation Project

 

Elective Courses

Two courses to be selected:

Code                 Course name

 

RATV 221        Writing for TV and Radio

RATV 222        Broadcast Reporting

RATV 315        Television Culture

RATV 322        Broadcast Technology

RATV 401        Telecommunications Regulations

RATV 402        Advanced Editing & Postproduction

RATV 404        Music Industries

RATV 405        Special Topic in Broadcasting

RATV 406        Television Drama

RATV 413        Radio Practicum

RATV 420        Radio Documentary

RATV 421        Advanced Broadcast Journalism

Advertising & PR Major...

Required Courses

Code                 Course name

 

ADPR 201        Introduction to Advertising & PR (Workshop)

ADPR 224        Public Relations Writing

ADPR 305        e-Marketing and Advertising

ADPR 323        Corporate Communication

ADPR 311        Market Research

ADPR 300        Advertising Creativity & Copywriting (Workshop)

ADPR 411        Advertising Media Planning

ADPR 414        Lobbying and Lobby Groups

ADPR 425        Advertising Campaigns(Workshop)

ADPR 426        Graduation Project

 

 

Elective Courses

Two courses to be selected:

Code                 Course name

 

ADPR 211        Organizational Management

ADPR 214        Marketing Strategies

ADPR 215        Press Relations

ADPR 222        Comm. and Crisis Management

ADPR 223        Project Management

ADPR 313        Publishing In Public Relations

ADPR 312        Corporate Public Relations

ADPR 322        Communication Plan

ADPR 321        Special Events

ADPR 306        Advertising: A Critical Perspective

ADPR 324        Consulting

ADPR 405        Special Topic in Advertising and PR

ADPR 411        Finance and Public Relations

ADPR 413        Consumer Behavior

ADPR 421        Ethics in Advertising and PR

ADPR 422        Survey Research in Public Affairs

ADPR 423        Managing Publicity

Art & Graphic Communication Minor...

The minor in Art and Graphic Communication is available starting year two in the program to students from all three majors as well as students from other ACU faculties.

 

Required Courses

Code                 Course name

 

ARTS 200        Foundations of Design and Color

ARTS 211        Drawing & Painting I

ARTS 310        Drawing & Painting II

ARTS 311        Introduction to Fashion and Interior Design

ARTS 410        Advanced Photography & Digital Imaging

ARTS 411        Advanced Graphic Communications


 
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